WHY IT MATTERS
Recycling plays an important role in reducing our CO2 emissions by avoiding greenhouse gas emissions caused by recovering and manufacturing materials such as plastic, glas or paper. Waste that is not recycled is taken to the landfill, where the organic products decay underground, generating greenhouse gases. By recycling waste coming from food containers, packaging, and used paper we can save carbon emissions. ChangeIt.App and BBVA (2021) calculate that one American could save more than 50kg of carbon emissions per month by recycling as much as possible (See ChangeIt, BBVA, 2021)
We work with the nonprofit organisation CoolEffect on high quality carbon projects to reduce carbon emissions worldwide. Projects include forestation projects in Kenya and Uganda, technology based Avoidance/Reduction projects in China and Honduras (cookstoves) and renewable energy projects in India. Cool Effect triple verifies the science behind every carbon project that they represent, combining science, expertise, and transparency.